Helping You Make Your Data Useful
Barn Owl Analytics helps companies, especially DTCs, use their own data (and sometimes some of our survey data) to illuminate insights that drive measurable growth.

Why DTC Brands Choose Us
You don't need another dashboard. You need a strategic partner to help find and implement strategic growth recommendations.
We don't just deliver data; we strategize with you, delivering actionable recommendations that drive real business results.

We integrate your Shopify analytics with survey data for deeper insights.
Get enterprise-quality insights at startup-friendly prices in days, not weeks.
Our time-refined methods are optimized for DTC brands seeking to grow customer bases.
Questions We Help Companies Solve
We use data to provide clear, actionable answers to the most pressing challenges facing DTC brands. Instead of a menu of services, we offer solutions to the critical questions that drive growth.
Understanding Your Customer & Market
This is about building a deep, foundational knowledge of who you're selling to and the competitive landscape you operate in.
Optimizing Your Product & Pricing
This is about ensuring your core offer—what you sell and what you charge for it—is perfectly aligned with customer value and business goals.
Maximizing Your Marketing & Sales Funnel
This is about making your customer acquisition more efficient and effective, turning awareness into measurable revenue.
Cultivating Lifetime Value & Retention
This is about turning one-time buyers into loyal advocates and maximizing the long-term health of your customer base.
Our Pricing Philosophy
We believe growing DTC brands deserve enterprise-quality research at accessible prices. While each engagement is tailored to your specific needs, our quasi-templatized and streamlined process allows us to deliver exceptional value.
Our templated approaches for DTC brands mean faster delivery and lower costs.
We'll work with you to define exactly what you need to know.
No hidden costs or surprise fees.
What Our Clients Say
Hear directly from brands that have leveraged our insights to achieve remarkable growth and success.
“Barn Owl Analytics helped us optimize our product pricing during a critical growth phase. They used sophisticated methods I'd seen major consulting firms charge 5x more for, and delivered clearer, more actionable insights.”

Steve Clark
CEO, Odyssey Bars
“We integrated Barn Owl Analytics' survey findings with our Shopify analytics and saw conversion rates increase within months. Their understanding of the DTC space made all the difference.”

Christian Thrapp
Founder and CEO, Drift
“Barn Owl Analytics helped us understand exactly what our target audience wanted. Their insights shaped our entire product roadmap and marketing strategy.”

Garrett Dorman
Investor Utah Boat Club
Brands We've Helped Grow
We're proud to have supported a diverse range of iconic brands and innovative start-ups with their survey-based strategy guidance.

About Barn Owl Analytics
Learn more about our mission, values, and the experienced team dedicated to empowering DTC brands.

Our team combines talent from industry leaders like Qualtrics, Sawtooth Software, and Dynata with specialized knowledge of the Shopify ecosystem and DTC business models.
Based in Utah and Chicago, we're positioned at the intersection of cutting-edge research methodology and practical DTC marketing expertise.
We chose the barn owl as our namesake and mascot because its keen sight, acute listening, and masterful navigation reflect our mission. Barn Owl Analytics empowers DTC companies to truly see and hear their market, charting a clear course for precise, data-driven growth.
Meet Our TeamReady to Turn Customer Insights Into Growth?
Let's discuss how Barn Owl Analytics can help your brand make data-driven decisions that drive measurable results.